Youtube hardens its ad monetization policy for creators

Youtube harden its ad monetization policy for creators

Today youtube has changed its policy for all creators, now there new is a new criteria to be eligible for ads monetization on youtube. Earlier this year, new creators just needed to have 10,000 life time views on their channel to enable monetization feature on youtube. But recently Youtube seems to harden its rules, right after the new policy took effect, many creators got adsense monetization disabled on their youtube channels, most of them were new channels less than a year old.

Though these new sudden changes will affect a significant number of channels, 99% of those affected were making less than $100 per year in the last year, with 90% earning less than $2.50 in the last month. Any of the channels who no longer meet this threshold will be paid what they’ve already earned based on our AdSense policies. After thoughtful consideration, youtube believes these are necessary compromises to protect the community.

Under the new eligibility criteria there’s a huge change. From now onwards creators need to have 4,000 hours of watch time in their channel with atleast 1,000 subscribers to be eligible for monetization, otherwise ineligible channels will lose access to all monetization tools and features associated with Youtube partner program on February 20, 2018 unless they channel surpass this threesold in the next 30 days. If you’re a content contributor on youtube, then this could be checked easily by going to youtube analytics.

Youtube is one of the biggest social media platform, and recently there was a huge numbers of short-term creators who were uploading poor quality videos just earn money from monetization. The company’s decision to harden its policy will help to terminate many upcoming short time creators who’re not intended for a long-time contribution. This would demotivate few upcoming creators, But if youtube is anyone’s long-term plan, this should not effect them even a bit.

What do you think about youtube’s new monetization policy ? let us know in the comments.